Google Web Stories are now prominently featured in the Discover section of the Google app, which reaches over 800 million people per month. A dedicated Google Web Stories carousel now appears at the top of Discover for users in the US, India, and Brazil. There are plans to expand Web Stories to additional Google products…
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Content creation and promotion is our bread and butter at Fractl, but most of the questions we get are tied to the promotions side of the process. People ask us: How are you able to secure media coverage on sites like CNBC, USA Today, and more? It’s not easy, I’ll tell you that. It takes…
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Google My Business is giving business owners more data to work with in a series of updates to performance reports. The most important of these updates is the ability to see how many times a business profile was surfaced in search results. In an unrelated, but also recent, update Google is reducing the maximum size…
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Facebook is making public groups easier to join and discover by surfacing relevant discussions in users’ news feeds. When this test begins in a few months, users will see related Facebook Group discussions in their news feed when someone posts a link or re-shares a post. Related group discussions in the News Feed. The ‘Groups’…
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Hiding text from users and only showing it to search engines is an old spam technique. Today there are Google-approved ways to hide content. More than ever, there are valid reasons to hide content in a way that follows Google’s guidelines. The SEO benefit can result in better user engagement, increased popularity, and an increase…
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