Google affirms that noindexed pages can still be used to evaluate a site’s Core Web Vitals, which will soon become search ranking factors. Put another way, pages that are deliberately kept out of Google’s search index may soon be used to evaluate a set of metrics that impact search rankings. This is a reasonable cause…
![The Correlation Between Authoritative Links and Ranking [SEO Study]](https://econcero.com/wp-content/uploads/2020/12/The-Correlation-Between-Authoritative-Links-and-Ranking-SEO-Study-768x512.jpg "The Correlation Between Authoritative Links and Ranking [SEO Study]")
Over the past five years, our team at Perficient has conducted continuous studies to evaluate the lasting impact of links on rankings. These studies consistently show that links matter as a ranking factor, but they also show that Google is dialing up their emphasis on the quality/authority of those links. We can say this because…
It would be downplaying it to say that 2020 has been a whirlwind of a year. Many digital marketing companies packed up their office spaces in February, and employees — from the C-Suite to entry-level — had to adopt a new working style many were not accustomed to. While few digital workers were previously able…
Google Ads has announced new enhancements to their lead form extensions. These two new features should help streamline and add better controls for advertisers, while creating a lot more efficiency in creation and management leads. What Are Lead Form Extensions? Marketers have pushed for more ways to reach users sooner in their journey towards becoming…
Over the past 20 years, I’ve registered hundreds of domain names for business purposes. What follows are 11 tips to help you choose the best domain name to register. 1. Businesses Don’t Own Domain Names The first thing to keep in mind is that you are registering a domain name, not buying it. Nobody really…
